tipe kepribadian, jenis kelamin, gaya kognitif, dan gaya keputusan mempengaruhi pengembangan sistem pendukung keputusan
Kuliah 04.55.00
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Question: Explain how personality type, gender, cognitive style, and decsion style are related. How might these concepts affect the development of decision support systems?
Answer :
Personality Types:
- Their is a strong relationship between personality and decision-making.
- Personality types influences general orientation toward goal attainment, selection of alternatives, treatment of risk, and reactions under stress.
- Personality affect a decision-maker ability to process large quantities of information, time pressure, and reframing. It influences the rules and communication patterns of individual decision-maker.
Gender
- There are gender differences and gender similarities in decision-making, including factors such as boldness, quality, ability, risk-taking attitudes, and communication patterns.
- Men are more inclined to take risks than women.
- It is unwise to characterize either males or females as better or worse decision-makers
- Both genders may take decisions in different ways and have different information style preferences.
- Cognition theory
- Cognition is the set of activities by which a person resolves differences between an internalize view of the environment and what actually exists in the environment (the ability to perceive and understand information).
Cognitive style
- The subjective process through which people perceive, organize, and change information during the decision-making process (management style). It is important because it determines a person’s preference for the human-machine interface.
- When a DSS or any information system matches a manager’s cognitive style, the DSS is more effective.
- Cognitive styles affect preferences for qualitative and quantitative analysis as well as for decision-making aids.
- It affects the way an individual frames a decision-making situation so to understand it better.
- A frame provides the context within which information is used and different frames put the focus on different kinds of information.
Decision Style
- The manner in which decision-makers think and react to problems, the way they perceive, their cognitive response, and how values and beliefs vary from individual to another and from situation to another.
- Personality temperament affect decision style.
- Decision styles can be analytic and altercative, or consultative (with others) and heuristic.